Goran Aničić

Goran Aničić
3685 posts
For over 15 years, Goran Aničić has been passionately focused on Saab automobiles and everything related to them. His initial encounter with Saab cars took place back in 2003 when the first Saab 9-3 and sedan version were introduced. At that moment, he was captivated by the car's Scandinavian design logic and top-notch engineering, and everything that followed stemmed from that first encounter. Later on, through his work at the editorial team of the Serbian automotive magazines "Autostart" and later "AutoBild," he had the opportunity to engage more closely with Saab vehicles. In 2008, he tested the latest Saab cars of that time, such as the Saab 9-3 TTiD Aero and Saab 9-3 Turbo X. In 2010, as the sole blogger from the region, he participated in the Saab 9-5ng presentation in Trollhättan, Sweden. Alongside journalists from around the world, he got a firsthand experience of the pinnacle of technological offerings from Saab at that time. Currently, Goran owns two Saabs: a 2008 Saab 9-3 Vector Sportcombi with a manual transmission, and a Saab 9-3 Aero Griffin Sport Sedan from the last generation, which rolled off the production line in Trollhättan in December 2011.
Saab’s ambitious foray into the U.S. was a daring gamble that left lessons for the industry—and an enduring legacy for enthusiasts.
SAAB Reviews

Saab’s Bold Gamble in America: How a Visionary Brand Met Its Biggest Challenge

Saab’s venture into the U.S. market was a bold experiment in blending innovation with individuality. Yet, as Kyle Francis—a seasoned automotive journalist and proud Saab 9-3 owner—analyzes in his recent CarBuzz article, the brand’s unique approach faced insurmountable challenges. From marketing missteps to the compromises of the GM era, Saab’s journey offers a fascinating study of ambition clashing with market realities. In this article, we reflect on Francis’s insights, adding our own perspective from years of Saab coverage.

Inside Saab’s Trollhättan factory: iconic presses and industrial equipment now up for global sale as NEVS navigates its final chapter.
SAAB News

Saab’s Trollhättan Factory: The Final Chapter Unfolds

The dismantling of Saab’s iconic Trollhättan factory marks the end of an era in Swedish automotive history. As NEVS lays off its remaining workforce and puts industrial equipment up for sale, the fate of its innovative Emily GT and PONS projects hangs in the balance. This is a story of resilience, loss, and the enduring spirit of Saab.

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