SAAB Automobile was founded in Sweden in 1945 when its parent company, Saab AB, began a project to design a small automobile. The first production model, the Saab 92, was launched in 1949. In 1968 the parent company merged with Scania-Vabis, and ten years later the Saab 900 was launched, in time becoming Saab’s best-selling model…
In the final competitive Mille Miglia of 1957, Saab’s modest 93A stunned the racing world by outsmarting powerful rivals like Ferrari and Maserati, securing a remarkable class victory. Explore the story of how this underdog car proved that smart engineering and determination could triumph over raw horsepower in one of history's most challenging road races.
The fascinating story of the 1986 Saab 90, a unique Finnish-made model that epitomizes Nordic collaboration and innovation. Learn about its production, unique features, and lasting legacy in Finnish automotive culture.
Explore the covert emergence of the Saab 9000 through 'Motor Trend's clandestine desert photographs, revealing a groundbreaking sedan that would redefine Saab's luxury and performance standards.
The remarkable journey of the Saab 93, from its debut in 1955 to its enduring legacy today. Discover the design evolution, engineering marvels, and unique features that define this Swedish automotive icon, celebrating 68 years of excellence.
Discover the Saab 900 Silver Arrow, a limited Dutch edition with unique features and spirited performance. Explore the enduring love of its owners and the timeless allure of the Saab brand.
Explore the rich history of Saab's collaboration with Hirsch Performance, focusing on the Saab 9-5 Aero and its transformation into a high-performance icon. Discover the incredible power, stylish enhancements, and the unique features that set this vehicle apart. Dive into the details of Hirsch Performance's meticulous tuning, aerodynamic packages, and much more, as we take you on a journey through the evolution of automotive excellence.
In the turbulent 1970s, Saab introduced an ingenious solution to combat the oil crisis - the Saab 99 Petro. Born in Finland, this special version of the Saab 99 GL boasted dual fuel functionality, allowing drivers to switch between conventional gasoline and unconventional Soviet kerosene. The dashboard featured an "Extra" button for gasoline mode during cold starts, offering a glimpse into the automotive ingenuity of yesteryears. Join us on a thrilling ride back in time as we explore the Saab 99 Petro and its pursuit of fuel flexibility in an era dominated by energy uncertainty. Discover how this remarkable car captivated Finnish drivers, offering both economical advantages and an unforgettable, if somewhat pungent, driving experience. Relive the era of innovation and reminisce about the days when unconventional solutions were the key to navigating through energy crises. The Saab 99 Petro may be a relic of the past, but its legacy lives on, reminding us that the road to progress is often paved with audacious twists. Embark on a journey into the world of the Saab 99 Petro and embrace the nostalgia of a bygone automotive era.
The Cadillac BLS, a unique blend of Swedish engineering and American luxury, remains a hidden gem in Cadillac's history. Discover its uncanny design, the Saab connection, and the bold attempt to conquer the European market. Explore the performance, interior, and the legacy it left behind for future Cadillac models.
Experience the enduring legacy of the Saab Sonett, Sweden's remarkable response to the Corvette. With its innovative engineering and timeless design, this sought-after collector's car continues to impress, showcasing Saab's commitment to excellence in automotive design
In the summer of 1971, Saab 99 made waves with its advertisement showcasing the resilience of its bumpers. The commercial featured the car repeatedly crashing into a pole, while the black bumpers with shiny trim and the text "Saabs stötfångande stötfångare" (Saab's bumper that absorbs impacts) flexed in and out with each collision. This clever marketing tactic captured the attention of Swedish TV viewers and became a hit. The advertisement not only demonstrated the bumper's ability to absorb crash energy but also highlighted its durability and resistance. Saab's innovative approach to bumper design set a new standard in automotive safety and solidified its reputation as a leader in the industry.
