EV Electra’s Emily GT: Insights from CEO Jihad Mohammad’s Latest Interview

Addressing Media Criticism

In a recent live interview with Erno Reuvekamp, editor in chief at Saab Club Nederland, EV Electra CEO Jihad Mohammad discussed the latest developments regarding the Emily GT project. Mohammad emphasized that since the announcement of the Emily GT project on December 1st, he has faced considerable media scrutiny and criticism. He acknowledged the challenges but remained steadfast in his commitment to transparency and progress.

Evolution of the Emily GT Concept

Mohammad confirmed that the Emily GT will serve as the foundation for a new vehicle, albeit with significant modifications. The lack of a supplier chain for certain components has necessitated changes to the original design. Despite these challenges, EV Electra is dedicated to maintaining the integrity and quality of the Emily GT concept while adapting it to current production capabilities.

Strategic Acquisitions and Partnerships

Over the past four months, Mohammad has focused on acquiring companies essential for the production process. Each component of a car requires a reliable supplier, and currently, some suppliers are available while others are not. Evergrande Group, which had contracts with suppliers for certain components, declared bankruptcy, complicating the procurement of parts from these sources. Consequently, EV Electra has had to find new suppliers or develop alternative solutions, leading to changes in the production models.

Mohammad highlighted the importance of these acquisitions and partnerships in streamlining production and reducing costs without compromising on quality. By securing reliable suppliers for crucial components, EV Electra aims to ensure a smooth production process and maintain high standards for their vehicles. These strategic moves are part of a broader plan to establish a robust supply chain and enhance the company’s capability to deliver high-quality electric vehicles.

Production Plans and Timeline

EV Electra has recently purchased a factory near Turin, Italy, marking a significant milestone in their journey to bring the Emily GT project to fruition. Mohammad announced that the company aims to commence production by the end of August, pending the acquisition of all necessary certifications. This timeline underscores EV Electra’s commitment to swiftly transitioning from concept to reality.

The decision to base production in Italy aligns with EV Electra’s strategy to leverage the region’s rich automotive heritage and skilled workforce. The Turin facility is expected to play a pivotal role in the initial manufacturing phase, with plans to expand production capacity as demand grows.

Mohammad indicated that the anticipated price range for the new vehicle will be between $50,000 and $60,000, a significant reduction from the previously estimated $80,000. This price adjustment reflects EV Electra’s efforts to make their innovative electric vehicles more accessible to a broader market while maintaining high-quality standards.

Limit 1,500 Units in EU

– Production will be ready in August, we will deliver cars in August for a few people. When I say few, it could be hundreds, not thousands. Within the limits of the law until we receive the certification. It takes time after production because you can’t get the certification on a prototype you have to get it into production so hopefully by the end of June July we will have it into production. But we are allowed to sell 1,500 cars within Europe until we get the certification – , said EV Electra’s CEO during the press conference.

Performance and Specifications

The new vehicle will feature a more realistic range of around 600 kilometers, as opposed to the prototype’s ambitious 1,000 kilometers. A sketch and specifications posted on LinkedIn indicate that the upcoming vehicle will likely be an SUV, scheduled for a showcase in June. The production will span multiple locations, including Italy, China, and potentially Canada.

A Global Development Team

While the new EV Electra vehicle will have some ties to the original Emily GT project and Saab’s legacy, the development team is diverse, comprising members from around the world, including some former Saab engineers. This international team brings a wealth of experience and innovation to the table, promising a vehicle that blends global expertise with the heritage of Saab.

Patience and Progress

In the interview, Mohammad did not reveal any groundbreaking new information but provided clarifications on several points. He reiterated the importance of patience as the company navigates legal and logistical hurdles. Mohammad called for understanding from the media and the public, emphasizing the need to work without undue pressure or criticism.

Looking Forward

The May 15th interview with Jihad Mohammad did not bring forth any major new revelations, leaving the automotive community eager for more detailed information. A new press conference is expected once EV Electra secures all necessary rights and suppliers.

This forthcoming event is anticipated to provide the crucial updates that investors and enthusiasts have been waiting for. As EV Electra progresses, the world watches closely, eager to see how the company will fulfill its promises and shape the future of electric vehicles.