One part of "Saabism" is the various Saab timekeepers their owners use on their wrists and in cockpits. Exactly ten years ago - 2008, A collaboration between the Saab Design Team and Maurice de Mauriac created the perfect fusion of Swedish...
Does anyone have a Smartwatch? One of the best parts of Smart Watches custiomisations is the ability to customize your watch face. It’s a small thing, but making it look how you want it to look adds a uniqueness that can make your...
Lifestyle branding is a buzzword that many corporations use. A corporation defines itself as a lifestyle brand because its products promote a certain lifestyle; however, lifestyle branding is more than just promoting a lifestyle. Lifestyle branding can be defined as a product or service that provides consumers with...
